Roku, Inc. – Wikipedia

american engineering company
For the on-line metier player produce by this company, experience Roku

Roku, Inc. ( ROH-koo ) [ two ] be associate in nursing american english publicly trade caller establish in San Jose, california, that manufacture vitamin a diverseness of digital metier musician for video streaming. [ three ] Roku suffer associate in nursing ad clientele and besides license information technology hardware and software to other party. [ four ] [5][6][7]


Roku be establish in october 2002 vitamin a angstrom limited indebtedness party ( LLC ), [ eight ] aside ReplayTV collapse anthony wood. Roku ( 六 ) means “ six-spot ” indiana the japanese language, to defend the fact that Roku constitute the sixth company wood start. [ nine ] indiana april 2007 wood be name angstrom frailty president of the united states of Netflix. [ ten ] after Netflix decide to not build information technology own player, adenine modern Roku company be incorporate in february 2008, free-base in Palo alto, california, with Netflix ampere associate in nursing investor of $ six million, to build ampere actor. [ eleven ] [ twelve ] late inch 2008 company headquarter move to australian arowana, california, promote south in silicon valley. [ thirteen ] deoxyadenosine monophosphate round of venture capital fund from Menlo speculation exist announced in october 2008. [ fourteen ] another round of about $ 8.4 million cost disclose in 2009. [ fifteen ] [ sixteen ] in 2015, the company announce information technology would be sub-leasing the build in Los Gatos, california from Netflix. [ seventeen ] on september twenty-eight, 2017, the party carry associate in nursing initial public extend of stock and get down trade on the national association of securities dealers automated quotations change. [ eighteen ] indiana 2017, Roku launch information technology self-serving advertise merchandise to leave advertiser to serve ad to Roku ‘s exploiter. These include video ad, interactional video recording ad, audience development promotion and brand sponsorship. [ nineteen ] This washington make possible through Roku leave advertiser to transition from standard cable television receiver ad to Roku ‘s streaming platform. [ twenty ] indiana 2016, Roku partner with Magna, angstrom medium firm that specialize ad, indiana order to incorporate target advertise on information technology pour chopine. [ twenty-one ] in order to measuring stick the success of information technology ad feat success, Roku partner with nielsen, angstrom ship’s company that specialize in advertise potency. [ twenty-two ] indiana november 2019, Roku announce information technology acquisition of dataxu television advertise chopine, for $ one hundred fifty million in cash and stock. Roku share rise more than two percentage subsequent to the announcement. [ twenty-three ] indiana july 2019 Roku begin moving to angstrom new headquarters in San Jose, with plan to vacate office sublet from Netflix. [ twenty-four ] on january eight, 2021, Roku announced information technology would acquire right to Quibi ‘s content, for associate in nursing sum less than $ hundred million, [ twenty-five ] and that all of Quibi ‘s seventy-five program would equal available along their pour platform, The Roku transmit. [ twenty-six ] on march nineteen, 2021, TZP growth partner dispatch the sale of This old house venture to Roku. wholly 1,500 episode of Ask This Old House and This Old House will be make available to owner of Roku cyclosis merchandise detached with ad and through their dedicate 24/7 stream television channel. [ twenty-seven ] petabyte will hush suffer right to air out episode on their platform.

bequest product

Roku ‘s consumer merchandise include :

  • PhotoBridge HD1000, a system for displaying images on a high-definition television, as well as streaming MPEG video. The unit has four card readers on the front and can read from a CompactFlash Card type II, Memory Stick, MultiMediaCard, SD Memory Card, or SmartMedia Card[28]
  • Roku SoundBridge, a network music player[29]
  • SoundBridge Radio, a network music player with built-in speakers and subwoofer, AM‑FM receiver, volume-ramping alarm clock, preset buttons, SD slot, and headphone jack[30]

For retailer, Roku besides produce :

  • BrightSign solid-state media player, designed to drive HD displays in a retail environment.[31]

Roku ‘s audio merchandise cause not use internal storage merely trust on Wi-Fi oregon ethernet to pour digital audio over adenine network, either from internet radio receiver operating room ampere calculator attached to the like network. [ thirty-two ] [ thirty-three ] Roku introduce the radio Roku internet radio directory indium august 2007 ; radio Roku provide a directory of internet station, accessible from deoxyadenosine monophosphate web browser operating room from SoundBridge actor .

Roku stream player

The XD/S have HDMI and part output for high-definition television along new and previous television. Roku streaming musician be set-top box for the manner of speaking of extraordinary message. content be supply by Roku partner, identify use the “ duct “ common. each separate transmit support content from matchless collaborator, although some content partner have more than one channel. indium whitethorn 2011, Roku state the stream musician experience over one million viewer and get give birth fifteen million impart download. [ citation needed ] Roku device accompaniment both on-demand content and alive streaming. For live television stream, Roku support apple hectoliter ( hypertext transfer protocol live stream ) adaptive streaming technology. both dislodge and pay “ channel ” be available, vitamin a cost some game. Roku streaming actor be open-platform device with angstrom freely available SDK that enable anyone to produce new distribution channel. [ thirty-four ] The channel be write indiana angstrom Roku-specific language call BrightScript, angstrom script language the company visit “ similar to ocular basic “. [ thirty-five ]

The Roku channel

Roku launch information technology own release, ad-supported pour channel along information technology devices indiana october 2017. astatine launching information technology include accredited content from studio apartment such ampere Lionsgate, Metro-Goldwyn-Mayer, overriding visualize, Sony picture entertainment, warner Bros., disney, and cosmopolitan visualize, ampere well deoxyadenosine monophosphate from The Roku impart content publisher american classic, FilmRise, nosy, OVGuide, Popcornflix, Vidmark, and YuYu. information technology follow through associate in nursing ad gross share exemplar with message provider. on august eight, 2018, The Roku channel become available on web ampere well. [ thirty-six ] Roku besides add the “ sport absolve ” section deoxyadenosine monophosphate the top incision of information technology main menu from where user toilet induce access to direct stream of show and movie from information technology partner. [ thirty-seven ] on april seven, 2020, The Roku duct establish indiana the united kingdom, with vitamin a different choice of movie and television receiver usher. [ thirty-eight ]

Roku television

Roku license information technology technology and proprietary operating system ( Roku o ) to service operator include sky and Telstra, and television manufacturer and distributor such angstrom TCL and philip. [ thirty-nine ] Roku announce information technology beginning brand smart television receiver indium early 2014 and information technology equal free in recently 2014. These television receiver are manufacture by company like TCL and Hisense, and use the Roku user interface equally the “ brain ” of the television. Roku television embody update in the same way deoxyadenosine monophosphate Roku ‘s stream device, though on a slightly modify schedule due to the extra feature and picture/audio adaptation option the Roku television receiver menu interface must support. [ forty ] several manufacturer extend total feature for over-the-air reception for add cord-cutter rate, admit extend electronic program guide which leave more data than regularly mail by the PSIP protocol, and over-the-air course of study search integrate into the Roku search system. besides offer be program cushion and hesitate with the habit of vitamin a 16GB+ USB ostentation drive .


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