How to Convert Your Website Into an App [+ 5 Brands That Did It]

Are you looking to convert your web site into a mobile app ? With millions of mobile applications available to download already, you ’ five hundred be army for the liberation of rwanda from the first .group of people in an office discussing how to convert a website into a mobile app Whether you think it ‘s for better or for worse, smartphones have changed the populace. We now access information at the touch of a sieve, and everything you need to know about a brand can be found in moments. Consumers no retentive need a desktop calculator to explore your web site, as over half of all visits to websites in 2021 came from fluid devices .
If your party has a web site but wants to create a more user-friendly mobile experience, you can convert your site into an Android or iOS app that brings a mobile-optimized interface to your customers. This is particularly beneficial if your web site is n’t the most reactive on phones or tablets, as you can create an app option for mobile users .
In this mail, we ‘ll discuss :

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Why do you need a mobile app?

Mobile applications bring many benefits to customers and businesses — it ‘s why about a third base of little businesses already have one. Below are a few reasons why you might want to convert your site into a mobile app .

Ease of Access

once a user installs an app, it ’ second much easier to open and engage with that application than it is to open a web site in a branch browser application. Fewer barriers between the drug user and your contentedness is always a good thing .
According to holocene research, fluid users spend 83 % of their time in apps compared to 17 in web browsers — we suspect this is due in large region to the appliance of having an application justly on the home screen .
Of course, there ‘s the challenge of getting the drug user to isntall your app in the beginning place — see our guide to converting mobile traffic to app downloads to help with that .

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Search Engine Optimization

Search engines like Google are designed to provide the most relevant results based on your search. It makes sense that by having a mobile app, your web site will rank higher in search as more people use mobile devices to browse the internet .
For exercise, if person searches for your mark or products on their earphone, they ‘ll have a better probability of getting the information they ‘re looking for if your ship’s company offers a mobile app .
Keeping in judgment that Google will want to provide the best answer possible, it will display your app as an “ app battalion ” when person searches for your brand on a mobile device ( depicted below ). Google will see that the user is operating on mobile and will want to show results that are good suited for that interface .
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Mobile-Friendly Interface

It ‘s pretty disheartening to see that your favorite sword or product has an amazing web site on desktop — but when you load it on your phone or pill, the mobile translation pales in comparison .
As a seller, web site owner, and/or network developer, your job is to create an experience that users will enjoy, but what if your locate is n’t geared for mobile ? Should you tear it down and start from scratch, take on a web site redesign, or try to patch the flaws potentially leading to more issues in the future ?
One option is to create a mobile app for your web site alternatively. This way, you keep your background adaptation the same while offering a mobile random variable that ‘s more user-friendly .

Push Notifications

One of the biggest advantages of mobile apps is the ability to send push notifications to users. You can proactively notify customers about sales, personal offers, newfangled posts, and more without them clicking on and opening your app .
When press notifications are enabled, your alerts appear on the user ‘s locked or home screen so they can see your messages ampere soon as they check their call .


Another perk up of converting your web site into a mobile app is that mobile apps have more access to different features on your call than a vane browser does .
For exemplify, you can integrate your app with call contacts, browser data, camera functions, and other smartphone features like GPS to make your drug user experience even more enjoyable and immersive .

Multi-Touch Feature

Multi-touch is a feature only available for io or Android apps. There are respective gestures like swiping, top, and more that you can use to interact with an app. As a leave, users get a more personalized, engage, and accustomed experience versus what they would get with a desktop browser .

Offline Mode

Depending on their placement, some users may have weak or no internet connection. While a web site constantly requires a joining to the internet, mobile apps can work offline, so they ‘re always available .
You can besides integrate respective offline features within your app. For model, it ‘s possible to use Google Docs without an internet joining as changes are saved on the device and are moved to the mottle when the drug user is back on-line .
quick to get started with your mobile app ? First, we need to decide if your app will be offered on Android, io, or both .

Should my mobile app be Android or iOS?

Since Android and iOS apps use different code variations, you may have to decide whether or not to design your app for Android or io users. In an ideal worldly concern, you ‘d credibly want to offer your app to both types of users, however, you may have to make a rugged decision if you do n’t have the bandwidth or resources to build two singular apps .
For starters, Android does have a larger drug user base than io. In 2021, the Android OS market contribution was 84 % whereas the io grocery store contribution was equitable less than 16 %. Globally, many more people are using Android devices than io .
With that in mind, it ‘s besides significant to consider where your users are located. While Android is more popular worldwide, io is more popular in the U.S. and Japan — see the graph below .
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Both operating systems have relatively the same functionality and you can host your app on both platforms if you choose. other than the total of users that each arrangement has, the main difference between the two is the coding format. android uses APK files while io uses .ipa which is an iOS-specific file .
If you decide to host your app on both Android and io, you can, but you ‘ll just need to code two separate apps — even if they offer the same claim features .
Another difference between Android and io is the blessing guidelines. Apple ‘s guidelines are identical stern — it tends to merely publish engage and useful applications that utilize features that are alone to iOS. According to Apple, “ Websites served in an io app, web content that is not formatted for io, and limited web interactions do not make a timbre app. ” therefore, it ‘s more park for websites that are converted into io apps to be rejected by Apple ‘s App Store .
Apple besides pays attention to the exploiter interface ( inappropriate UI is the most frequent rejection reason ). It offers “ Human Interface Guidelines “ and “ UI Design Dos and Don’ts “ for designers and developers to follow. If Apple feels your app ‘s interface is deficient, it will reject it from the App Store .
now that we ‘re ready to begin app development, let ‘s review some significant factors before getting started .

Variables to Consider When Converting Websites to Mobile Apps

There are a bunch of tools that help convert websites into mobile apps ( io or Android ). however, such services ca n’t guarantee a great drug user experience. That ‘s why it ‘s better to develop a native app from scrape quite than converting your site using a third-party tool .
With that in mind, it ‘s crucial to note that app development requires readiness and time. If you have n’t designed an app, you might not know what it takes to build one from scratch. here are a few variables you should consider before developing your app :
how to make a website an app: variables to consider

Development Cost

Apps are different from websites in the sense that you ca n’t use a low-cost builder tool like a content management system to make them. You ‘ll probably need a developer or development team in your ring .
native app development can cost a distribute. however, it ‘s better to invest some money at the beginning of the process and get a good solution correct away, quite than paying a avail over and over again to create the interface you ‘re looking for .
We ‘ll talk more about pricing in the adjacent section, but when you ‘re paying thousands of dollars to build an app, you ‘ll want to get an estimate of the sum cost of the project before committing to app development .

Screen Size

The mobile market is full of singular devices, including multiple types of smartphones and tablets. therefore, when creating a UI/UX design, you should consider different screen door sizes and ensure that all images, charts, and buttons look capital on versatile devices.

Pro Tip: to avoid problems, you should cooperate with an feel and skilled UI/UX graphic designer .

Search Presence

typically, people will search for your web site more than they ‘ll search for your mobile app. While Google will help by adding “ app packs ” to search results, you can besides add a popup on your web site to tell users about your mobile app. This will encourage people to download your app, particularly if your web site is n’t responsive on mobile .
With all of our bases covered, let ‘s put our plan into carry through and discuss how you can convert your web site into a mobile app .

How to Convert a Website into Mobile App

How to Convert a Website into a Mobile App

1. Determine if you need a mobile app.

If you ‘ve got this far, chances are you ‘re moving towards app development. however, we should note that not every web site requires a mobile app. If your web site is already mobile-friendly, you may not need an app to improve your customer experience. In that subject, a mobile app barely may be extra work that might not pay off if more users simply prefer your web site .
here are some questions you can ask yourself to see if a mobile app makes sense for your business. The more “ no ‘s ” you have, the more likely it is your company would benefit from having a mobile app .

  • Is my website mobile responsive?
  • Can I easily make my website mobile-friendly?
  • Can my website do everything that my app does?
  • Are most customers visiting my site on a desktop browser?
  • Does my website rank well on search engines?
  • Do my competitors offer a mobile app?

2. Create a list of required features for your app.

Before you dive headfirst into app growth, it ‘s authoritative to consider what features you ‘ll include on your mobile app. not only does this give you an idea of what you ‘ll need to build, but it will help you calculate costs and stay within budget .
After all, it ‘s easy to get carried off thinking about all the possible functions your app can perform. however, by coming up with a vet list of features, you ‘ll create an attainable imagination for your app and ensure every one of its features is useful to your target audience — rather than just being a brassy excess .

3. Hire a development team.

To develop a high-quality app, you ‘ll need to work with a modify and experienced development team. These days, there are two options — hire an in-house team or collaborate with a dependable seller .
Both variants have pros and cons. For exercise, an in-house team tends to be more expensive. You ‘ll need to pay for things like rip, hardware, software, taxes, vacations, and more. however, in-house development allows you to control the growth process completely and create an app that ‘s tailored to your claim specifications .
Outsourcing tends to be the cheaper choice since you can hire developers from respective places and each one will likely have a alone rate. The downside of this is that you ca n’t oversee every expression of development and you have to trust that you ‘ve hired the right people to do the job .
fortunately, one way to account for this is to create a recurring meeting schedule between you and your developers. This will help keep your stick out on track and will allow you to make changes during the development procedure. That way, you are n’t handed an app that looks nothing like your original blueprint after waiting for weeks or even months for your developers to build it .

4. Estimate app development costs.

once you have your feature number and development team ready to go, it ‘s clock to start crunching numbers. A good dominion of flick is, the more complex your app is, the more expensive it ‘s going to be to develop. In fact, one analyze found that a “ simple app ” costs anywhere between $ 38,000 and $ 91,000 to develop .
There are a distribute of factors to consider when thinking approximately mobile app exploitation costs. The number of features you want to add, how long it will take to develop the app, who you ‘re working with, etc. All of these elements are in play when it comes to pricing and you should think about them before building your app. If you find yourself over budget, a thoroughly topographic point to start is by revisiting your sport list to see which features are all-important and which ones you can wait until late to add .

5. Create a user-friendly UX design.

aside from the basic functionality of your app, your UX design is the most crucial divisor to prioritize when building your interface. After all, what ‘s the point of developing a mobile app if it ‘s not american samoa responsive as your web site ?
If you ca n’t make your fluid app more mobile-friendly than your web site, then you may want to consider investing more in your web site ‘s plan than building a mark new app .
If you ‘re looking for tips to improve drug user experience, check out this complete steer to UX design .

6. Test your app.

Like with any bring page, social media post, or e-mail campaign, you should test your app before submitting it to the app shop. This will allow you to fine-tune your app ‘s features and fix any glitches or flaws before your users discover them .
not merely will this aid you retain users who might have deleted your app after experiencing these issues, but it will besides save your support team time from having to respond to customers who are having problems with your mobile app. even if you ca n’t fix all of the flaws before pushing it live, at least you ‘ll be aware of potential issues and can prep your service team before they ‘re exposed to these types of inquiries .

7. Submit your app to the App Store.

once your app is ready to go, the final step is to submit it to the App Store. Both Android ‘s App Store and Apple ‘s App Store take about the lapp come of time to review your submission — each taking about three days total to approve your app. After your app is approved, it should be available for download in the respective app shop .

Examples of Apps Converted from Websites

What might a web site count like when successfully converted into a mobile app ? To give you a better sense of where to take your app ’ second design here are some noteworthy examples of websites converted into mobile applications .
Since its origin, the New Yorker has adapted from print to website to mobile application. The background translation of the web site serves news stories, opinion pieces, cartoons, a patronize, and more .
Looking at the fluid app adaptation of the New Yorker ’ s web site, we can see how it adopts the visuals of the web site while providing all the lapp features — even down to the crossword puzzle puzzles .
screenshot of the the new yorker mobile app converted from a website
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many on-line stores adapt their background websites to the fluid kingdom with apps. Take H & M, for example : Its mobile app provides a comparable denounce know to the web site, and allows you to tailor your experience to your preferences .
One cool fringe benefit exclusive to the app is its scan have : Use your phone ’ sulfur television camera to scan the monetary value tag of an detail in-store to see whether the shop has more of the token in stock .
screenshot of the the H&M mobile app converted from a website
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Blue Apron provides meal kits to give home cooks a helping hand with their ingredients. On the web site, members can arrange their meals and manage their subscriptions. By converting its service into a mobile app, Blue Apron has made it flush easier for customers to explore new recipes, save their favored recipes, and manage their accounts .
screenshot of the the blue apron mobile app converted from a website
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Calendly is a schedule application for professionals. To accommodate on-the-go users, the company created a mobile application for io and Android to provide access to its essential features. Users can schedule meetings, review and change appointments, and ledger meetings on the clean mobile interface .
screenshot of the the calendly mobile app converted from a website
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Like Calendly, plan company Canva took the strengths of its web application and condensed them into a fluid app translation to reach a wide customer basis. It allows you to make customize graphics, edit photos, and even edit short videos on your call .
screenshot of the the canva mobile app converted from a website
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Optimizing Your Mobile App

Web behavior is changing, and to build a successful web site, you need to adapt your content to match how people are searching for information. In this case, that means building a mobile app that ‘s user-friendly and resourceful to those who are searching for your brand on a earphone or tablet .
By following the steps outlined above, you can convert your web site into an engaging mobile app and create a better on-the-go experience for your customer base.

Editor ‘s note : This post was in the first place published in April 2021 and has been updated for comprehensiveness .
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